Target Back-to-School Deals Are Here: Get Ready for Save With These Sweet Sales

Some shop at Target for practical reasons. Others shop at Target for pure enjoyment. No matter why you choose to shop at Target, you're likely always looking for the best deals. There's good news for Target shoppers and parents this week: back-to-school deals are here.

Target isn't the only other business offering sales to prepare for the return to school. Stores like Macy's, Best Buy, and Kohl's are also offering the opportunity for shoppers to save on clothes, tech, and school supplies.

Although some current sales at Target are great for back-to-school shopping, Target has also announced its "Back-to-School-idays" savings event, starting July 27 and ending August 2. This event includes deals such as 30% off kids' shoes, backpacks, and more. We've included some of the current sales and the best back-to-school sales below.

If you're looking for a way to save big at Target, we've got all the information you need. In this slideshow, we'll show you what items you can save on at Target and what you need to gain access to these deals.

This post was updated in July 2025 to include updated Target deals related to back-to-school.

Target offers many different sales throughout the year, but you'll find some of the biggest sales of the year happening during back-to-school season. In a press release, Target announced the "Back-to-School-idays" savings event, which runs from July 27 to August 2. Since Target is one of the top places to shop for uniforms, backpacks, and other school supplies, the store offers a wide range of sales for students and parents.

Any Target shopper can access the back-to-school deals as long as they have the Target Circle App. Target Circle is the free loyalty program that Target offers its customers. When you create a Target account, you can either scan the barcode in the app or type in your phone number at check-out to access the deals.

Whether you're shopping for school uniforms, backpacks, or dorm furniture, there are Target back-to-school deals for everyone. Here's a look at the best deals for back-to-school at Target.

• Deal ends July 26

The clothing section is probably one of your stops during back-to-school shopping. If your kid or teen needs some new clothes, Art Class clothing is 30% this week. Plus, if you're looking for a new end-of-summer suit, Art Class swimsuits are also on sale.

• Deal ends July 26

When you're back-to-school shopping, a new backpack is a must. For the younger kids, they probably want something fun with their favorite character on it. The good news is, kids' character backpacks are 20% off at Target.

• Deal runs from July 27 to August 2

The Target gift card deals are one of the best ways to save at Target. This kind of deal allows you to earn a Target gift card you can use for future purchases, such as when your child inevitably grows out of their uniform. During the back-to-school event, you can earn a $15 gift card if you spend $50 on home care, such as classroom essentials, cleaning wipes, and more.

• Deal runs from July 27 to August 2

Whether you're looking for new tees for your kid or new polos to go with their uniform, Target has the clothing deals you need. Starting July 27, select kids' apparel will be 25% off. These sales will include items such as tees, tanks, shorts, uniforms, and activewear.

• Deal runs from July 27 to August 2

Your kid's new school outfit wouldn't be complete without a new pair of shoes. Select kids' shoes will be 30% as part of the back-to-school sale, so you can grab a new pair of sneakers for school, home, or both.

• Deal runs from July 27 to August 2

If it's time to stock up on underwear or socks, check out the deals during the back-to-school event. You can get 20% off all Hanes socks and underwear for the whole family. This is a great opportunity to stock up on some bigger sizes for the kids so that you're prepared for a growth spurt mid-year.

• Deal runs from July 27 to August 2

If you miss out on the current sale on character backpacks, there's still time to save. During the back-to-school event, you get 30% off select backpacks at Target. This deal includes the Cat & Jack and All in Motion backpacks.

When you're back-to-school shopping, don't forget to stock up on pens and other items. During the Target back-to-school event, you can get all BIC and Pilot products buy one, get one 25% off.

Of course, you can't send your kid to school without a lunch. This is a great opportunity to get new lunch boxes and containers. With the Target Circle app, you can get 20% off Bentgo and Thermos lunch items.

We've highlighted some of the best deals during the "Back-to-School-idays" event, but there are numerous other sales you can take advantage of at Target, with new deals dropping every week.

You can view all the deals in the Target weekly ad, or check out the upcoming deals in your Target Circle app. Happy shopping!