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Driving out to wine country can be a relaxing adventure, especially for oenophiles who enjoy indulging in their love of wine and sampling wine from various wineries in the region. It can be tempting to want to prolong your stay or even purchase a home. However, some of the most well-renowned wine towns also have top home prices, and the dream of buying a home in a wine town can often seem unattainable.
But there are more than just a few wine towns in the U.S., and many working vineyards are in sparsely populated rural areas, where low-cost homes abound. You can still make your wine-country living dreams a reality by simply knowing where to look.
To determine the most affordable wine towns, Moms Who Think reviewed five-year data on median household value and median household income from the U.S. Census Bureau’s 2022 American Community Survey. Cities, towns, and villages were ranked based on the ratio of median home value to median household income.
Only places with at least 1,000 residents and at least five wineries were considered. Data on wineries is from the 2022 County Business Patterns and was aggregated from zip codes to counties using boundary definitions from the Census Bureau. Boundaries for American Viticultural Areas are from the Alcohol and Tobacco Tax and Trade Bureau of the U.S. Department of the Treasury.
Additionally, we've included the overall Niche grade for each town or surrounding area. The methodology for Niche's Best Place to Live includes an analysis of data related to factors such as public schools, crime and safety, and cost of living.
This post was updated in September 2025 to include additional information about each town and other editorial enhancements.
50. Santa Maria, CA
- Median home value: $438,100 (5.4 times income)
- Median household income: $81,237
- Total population: 109,543
- American Viticultural Area: Central Coast
- Overall Niche grade: C-
49. Wenatchee, WA
- Median home value: $352,200 (5.3 times income)
- Median household income: $66,143
- Total population: 35,365
- American Viticultural Area: Columbia Valley
- Overall Niche grade: B
48. Murrieta, CA
- Median home value: $567,700 (5.3 times income)
- Median household income: $106,925
- Total population: 111,899
- American Viticultural Area: South Coast
- Overall Niche grade: B+
47. Boise City, ID
- Median home value: $401,800 (5.3 times income)
- Median household income: $76,402
- Total population: 234,192
- American Viticultural Area: Snake River Valley
- Overall Niche grade: A-
46. Vacaville, CA
- Median home value: $560,400 (5.2 times income)
- Median household income: $106,764
- Total population: 101,631
- American Viticultural Area: N/A
- Overall Niche grade: B
45. Tualatin, OR
- Median home value: $548,900 (5.2 times income)
- Median household income: $105,542
- Total population: 27,804
- American Viticultural Area: Willamette Valley
- Overall Niche grade: A-
44. American Canyon, CA
- Median home value: $638,000 (5.2 times income)
- Median household income: $122,694
- Total population: 21,669
- American Viticultural Area: Napa Valley
- Overall Niche grade: B
43. Tigard, OR
- Median home value: $525,100 (5.2 times income)
- Median household income: $101,354
- Total population: 55,161
- American Viticultural Area: Willamette Valley
- Overall Niche grade: A-
42. Salem, OR
- Median home value: $349,500 (5.2 times income)
- Median household income: $67,540
- Total population: 175,754
- American Viticultural Area: Willamette Valley
- Overall Niche grade: B-
41. West Linn, OR
- Median home value: $677,500 (5.1 times income)
- Median household income: $134,116
- Total population: 27,167
- American Viticultural Area: Willamette Valley
- Overall Niche grade: A
40. Johnson City, TX
- Median home value: $228,000 (5.0 times income)
- Median household income: $45,160
- Total population: 1,755
- American Viticultural Area: Texas Hill Country
- Overall Niche grade: B-
39. Roseburg, OR
- Median home value: $252,000 (5.0 times income)
- Median household income: $50,297
- Total population: 23,657
- American Viticultural Area: Umpqua Valley
- Overall Niche grade: C+
38. Dripping Springs, TX
- Median home value: $514,300 (4.9 times income)
- Median household income: $104,141
- Total population: 5,495
- American Viticultural Area: Texas Hill Country
- Overall Niche grade: A
37. College Place, WA
- Median home value: $294,700 (4.9 times income)
- Median household income: $60,417
- Total population: 9,796
- American Viticultural Area: Walla Walla Valley
- Overall Niche grade: B
36. Newberg, OR
- Median home value: $426,600 (4.9 times income)
- Median household income: $87,873
- Total population: 25,379
- American Viticultural Area: Willamette Valley
- Overall Niche grade: B
35. Dallas, OR
- Median home value: $328,400 (4.8 times income)
- Median household income: $67,935
- Total population: 16,945
- American Viticultural Area: Willamette Valley
- Overall Niche grade: C+
34. Madera, CA
- Median home value: $296,800 (4.8 times income)
- Median household income: $61,626
- Total population: 66,784
- American Viticultural Area: Madera
- Overall Niche grade: C-
33. Keizer, OR
- Median home value: $363,600 (4.8 times income)
- Median household income: $75,753
- Total population: 39,122
- American Viticultural Area: Willamette Valley
- Overall Niche grade: C+
32. Traverse City, MI
- Median home value: $336,900 (4.8 times income)
- Median household income: $70,700
- Total population: 15,468
- American Viticultural Area: Old Mission Peninsula
- Overall Niche grade: A
31. Sherwood, OR
- Median home value: $520,500 (4.7 times income)
- Median household income: $109,770
- Total population: 20,286
- American Viticultural Area: Willamette Valley
- Overall Niche grade: B+
30. Palisade, CO
- Median home value: $261,600 (4.6 times income)
- Median household income: $56,359
- Total population: 2,571
- American Viticultural Area: Grand Valley
- Overall Niche grade: B-
29. Hillsboro, OR
- Median home value: $452,300 (4.6 times income)
- Median household income: $98,891
- Total population: 106,612
- American Viticultural Area: Willamette Valley
- Overall Niche grade: B+
28. Cornelius, OR
- Median home value: $379,400 (4.6 times income)
- Median household income: $83,051
- Total population: 13,245
- American Viticultural Area: Willamette Valley
- Overall Niche grade: C
27. Kennewick, WA
- Median home value: $318,400 (4.5 times income)
- Median household income: $70,429
- Total population: 83,823
- American Viticultural Area: Columbia Valley
- Overall Niche grade: B
26. Dundee, OR
- Median home value: $435,200 (4.4 times income)
- Median household income: $98,152
- Total population: 3,224
- American Viticultural Area: Willamette Valley
- Overall Niche grade: B-
25. Caldwell, ID
- Median home value: $284,000 (4.4 times income)
- Median household income: $65,259
- Total population: 61,212
- American Viticultural Area: Snake River Valley
- Overall Niche grade: C+
24. Benton City, WA
- Median home value: $224,200 (4.3 times income)
- Median household income: $51,558
- Total population: 3,498
- American Viticultural Area: Yakima Valley
- Overall Niche grade: C-
23. Leesburg, VA
- Median home value: $572,500 (4.3 times income)
- Median household income: $132,298
- Total population: 48,465
- American Viticultural Area: N/A
- Overall Niche grade: A
22. Carlton, OR
- Median home value: $385,800 (4.2 times income)
- Median household income: $92,500
- Total population: 2,339
- American Viticultural Area: Willamette Valley
- Overall Niche grade: C+
21. Richland, WA
- Median home value: $365,800 (4.1 times income)
- Median household income: $89,283
- Total population: 60,867
- American Viticultural Area: Columbia Valley
- Overall Niche grade: A-
20. Dayton, OR
- Median home value: $307,600 (4.0 times income)
- Median household income: $76,014
- Total population: 2,677
- American Viticultural Area: Willamette Valley
- Overall Niche grade: C-
19. Grapevine, TX
- Median home value: $431,800 (4.0 times income)
- Median household income: $107,165
- Total population: 50,763
- American Viticultural Area: N/A
- Overall Niche grade: A+
18. Milton-Freewater, OR
- Median home value: $186,200 (4.0 times income)
- Median household income: $46,372
- Total population: 7,137
- American Viticultural Area: Walla Walla Valley
- Overall Niche grade: C
17. Prosser, WA
- Median home value: $252,400 (3.9 times income)
- Median household income: $64,622
- Total population: 6,138
- American Viticultural Area: Columbia Valley
- Overall Niche grade: B
16. Zillah, WA
- Median home value: $267,400 (3.9 times income)
- Median household income: $68,701
- Total population: 3,153
- American Viticultural Area: Yakima Valley
- Overall Niche grade: B
15. Purcellville, VA
- Median home value: $570,600 (3.8 times income)
- Median household income: $150,333
- Total population: 8,928
- American Viticultural Area: Middleburg Virginia
- Overall Niche grade: A+
14. Lafayette, OR
- Median home value: $353,800 (3.8 times income)
- Median household income: $93,243
- Total population: 4,391
- American Viticultural Area: Willamette Valley
- Overall Niche grade: C+
13. Amity, OR
- Median home value: $319,900 (3.6 times income)
- Median household income: $90,000
- Total population: 1,764
- American Viticultural Area: Willamette Valley
- Overall Niche grade: C-
12. Stroudsburg, PA
- Median home value: $205,100 (3.5 times income)
- Median household income: $58,412
- Total population: 5,897
- American Viticultural Area: Lehigh Valley
- Overall Niche grade: B
11. Southlake, TX
- Median home value: $854,900 (3.4 times income)
- Median household income: $250,000
- Total population: 30,779
- American Viticultural Area: N/A
- Overall Niche grade: A+
10. Coppell, TX
- Median home value: $489,700 (3.4 times income)
- Median household income: $143,817
- Total population: 42,513
- American Viticultural Area: N/A
- Overall Niche grade: A+
9. West Richland, WA
- Median home value: $372,800 (3.2 times income)
- Median household income: $118,093
- Total population: 16,547
- American Viticultural Area: Columbia Valley
- Overall Niche grade: A-
8. Sierra Vista, AZ
- Median home value: $215,900 (3.0 times income)
- Median household income: $70,899
- Total population: 45,212
- American Viticultural Area: Sonoita
- Overall Niche grade: A-
7. Flower Mound, TX
- Median home value: $467,600 (3.0 times income)
- Median household income: $154,471
- Total population: 76,630
- American Viticultural Area: N/A
- Overall Niche grade: A+
6. Willcox, AZ
- Median home value: $116,400 (2.8 times income)
- Median household income: $40,884
- Total population: 3,232
- American Viticultural Area: Willcox
- Overall Niche grade: C+
5. Geneva, OH
- Median home value: $131,900 (2.8 times income)
- Median household income: $47,401
- Total population: 5,935
- American Viticultural Area: Lake Erie
- Overall Niche grade: C+
4. Penn Yan, NY
- Median home value: $137,000 (2.7 times income)
- Median household income: $50,878
- Total population: 5,134
- American Viticultural Area: Finger Lakes
- Overall Niche grade: B
3. Geneva-on-the-Lake, OH
- Median home value: $115,600 (2.5 times income)
- Median household income: $45,755
- Total population: 1,085
- American Viticultural Area: Lake Erie
- Overall Niche grade: C+
2. North East, PA
- Median home value: $149,000 (2.4 times income)
- Median household income: $61,643
- Total population: 4,092
- American Viticultural Area: Lake Erie
- Overall Niche grade: B+
1. Geneva, NY
- Median home value: $155,000 (2.4 times income)
- Median household income: $63,602
- Total population: 12,670
- American Viticultural Area: Finger Lakes
- Overall Niche grade: A-
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