14 New Parent Essentials From Target

Family With New Born Baby In Post Natal Hospital Department

14 New Parent Essentials From Target

As expecting parents, choosing the right items to add to your baby registry can be overwhelming, given the numerous options available at different prices. To simplify the process, we will explore some of the best newborn essentials available at Target. Additionally, we will explore the benefits of signing up for a Target baby registry. We will also suggest common items that are essential for new parents.

Must-Have Newborn Essentials: A Guide for New Parents

When preparing for a new baby, it is important to focus on buying the most essential items first. Although every family's needs may vary, new parents typically need the following items.

  • Diapers: Whether disposable or cloth, diapers are a necessity for newborns.
  • Wipes: These are essential for keeping your baby clean during diaper changes and other messes.
  • Clothing: You will need onesies, sleepers, hats, socks, and mittens to keep your baby comfortable and warm.
  • Swaddle blankets: These help newborns feel safe and can help them sleep.
  • Baby bathtub: Giving your baby a bath will be easier and safer if you have one of these.
  • Feeding supplies: Whether you choose to breastfeed or bottle-feed, you will need items like bottles, nipples, breast pumps (if breastfeeding), and burp cloths. If you are not breastfeeding, you will also need a formula appropriate for your baby's age.
  • Bassinet or crib: This is a safe place for your baby to sleep. If you purchase a baby monitor, you can keep an eye on your baby while they sleep.
  • Car seat: You will need this to ensure your baby's safety in the car. 
  • Diaper bag: This will carry all the baby's essentials when you are on the go.
  • Baby thermometer: This is important for monitoring your baby's temperature.

It is also worth considering items like a nursing pillow, changing pad, baby carrier, and diaper pail, depending on your specific needs and circumstances.

concept of Pregnancy family planning budget. Cost of having a child., piggy bank and nursery decor with savings. Maternity leave benefits. , family saving money in piggy bank
To save money, it is a good idea to begin with buying essential items for your newborn baby.


Benefits of a Target Baby Registry

Target offers impressive benefits to those who create a baby registry with them. Once you create a baby registry at Target, you will become eligible for a welcome kit filled with coupons and samples for you and your newborn. Throughout the first year of your child's life, Target will offer you special coupons and discounts. Moreover, you will enjoy free registry returns, and during the last two months of your pregnancy, you will get a 15% discount on your shopping trip with Target Circle. Additionally, you will receive a 20% discount on baby clothes and 20% off on one child's toy. Now, let us explore some of the best baby essentials available at Target.

Millie Moon Luxury Diapers, $24.99 to $39.99

Target exclusively sells Millie Moon's unique baby brand. Millie Moon specializes in producing high-end baby products at affordable prices. For example, they designed their diapers to feel as soft as cashmere and priced them approximately fifteen to seventeen cents lower per diaper than Pampers Pure diapers.

Millie Moon's diapers are similar in quality to much more expensive luxury diaper brands like Coterie, as they are free of any fragrances, lotions, or latex. Furthermore, they are dermatologist-approved and made from sustainably sourced materials. All of these factors make Millie Moon one of the best diaper brands in terms of value for money.

WaterWipes Plastic-Free Original Unscented 99.9% Water-Based Baby Wipes, $3.99 to $22.99

WaterWipes contain 99.9% water and 0.1% grapefruit seed extract, making them an excellent choice for parents who prefer natural and pure baby wipes. These wipes work wonders for babies with sensitive skin and remain moist for an extended period. They are thick, sturdy, and stretchable, making them more resilient than other wipes. The National Eczema Foundation approves these wipes. While they are slightly more expensive than other baby wipes, the quality of these wipes justifies the extra cost.

The First Years Sure Comfort Folding Baby Bather, $19.99

This baby bather is highly rated by Target shoppers and is designed to make bath time safe and fun for babies. It is portable and comes with a soft mesh sling for newborns and a reclined seat for infants who can sit up on their own. The bather is designed to fit in standard-sized sinks and can also be used in adult tubs. If you have limited space, this baby bather is especially convenient since it can be easily folded up and stored compactly after use. Additionally, it is great for traveling.

Baby 4pk Long Sleeve Bodysuit – Cloud Island™, $12.00

Target owns a private-label brand called Cloud Island that specializes in baby products, which is why Cloud Island products are exclusively sold at Target. Like Mille Moon, Cloud Island is ideal for parents who are looking for affordable and high-quality essentials for their newborn.

For instance, parents can purchase this adorable four-pack of long-sleeved bodysuits for newborns at just twelve dollars. These outfits can be easily washed and changed, making them perfect for babies who grow quickly. Cloud Island's cute designs and affordability allow parents to dress up their newborns without spending too much money.

Safety 1st Groom and Go Kit – Neutral, $14.99

This is the perfect set of grooming essentials for your new baby. The kit is also conveniently compact. It has everything you will possibly need, including fold-up nail clippers, five emery boards, manicure and haircut scissors, a fingertip gum stimulator, and a soft grip toothbrush. All the items fit nicely into a reversible case, making it easy to take on trips or store in your bathroom cabinet.

Braun Thermo Scan Ear Thermometer, $39.99

One of the top-rated items on our list is the Braun ThermoScan ear thermometer, which pediatricians highly recommend. This digital thermometer is designed to read temperatures from the ear and uses a color-coded system to help you interpret the results. The screen turns green for a normal temperature, yellow for a fever, and red for a high fever. It also provides a temperature reading in just one second, making it ideal for fussy or active babies. Additionally, it features a memory function that stores the last temperature taken.

Yogasleep Dohm for Baby Sound Machine, $49.99

Yogasleep Dohm for Baby Sound Machine is a great device that can help babies fall asleep by blocking out noise. It is also highly recommended by adults who have trouble sleeping. This machine produces a real fan noise and allows you to adjust the sound levels to your preference. Its simple design effectively blocks out external noise, creating a soothing sleep environment. Additionally, it is durable and will last well beyond the newborn stage.

4 month old baby in owl hat sleeping on blue blanket
A sound machine for babies can help them sleep better by blocking outside noise.


Fisher-Price Deluxe Kick & Play Piano Gym, $39.99

This play gym is an ideal companion for your child, from the newborn to toddler stages. It comes with three Smart Stage levels that offer 65+ songs, sounds, and phrases to help teach your child about animals, colors, shapes, and numbers. The large piano keyboard features five light-up keys that keep your child engaged and entertained. The baby mat is also machine washable, making it easy to clean. The repositionable toys promote Tummy Time play, which helps strengthen your child's core and neck muscles. Additionally, this play gym is easy to transport, assemble and disassemble.

Delta Children Jordan 4-in-1 Convertible Crib, $199.00

This crib, designed in a mid-century modern style, is both fashionable and convenient for parents. It comes with a mattress that is adjustable in height. You can start with the mattress at the highest level and then lower it when your baby begins to sit or stand. When your child outgrows the crib, you can convert it into a toddler bed, daybed, or sofa. However, parents purchase the toddler guardrail separately. Online reviewers appreciate its easy assembly and state that it is well-made.

Fitted Crib Sheet Dinos Cool – Cloud Island™ – Blue/Green, $9.99

Like the Cloud Island newborn bodysuits, the Cloud Island fitted crib sheets are not only cute but also affordable. The sheets are 100% cotton and feature an all-around elastic band for securely fitting over the crib mattress. The standard crib sheet fits a six-inch mattress perfectly. These sheets come with all-over dinosaur prints in blue, green, and beige hues on a white background, but there are many other options to choose from.

Infant Optics Digital Video Monitor DXR-8 Pro, $199.00

The DXR-8 PRO baby monitor is a great choice for parents looking for a reliable and secure non-Wi-Fi baby monitor. The monitor features a large 5-inch 720p HD resolution LCD screen with enhanced night vision and sharper colors. The Active Noise Reduction (ANR) technology eliminates background noise, ensuring a clear audio feed.

Furthermore, the monitor has optical and digital zoom with interchangeable lenses and operates on a closed-loop system without Wi-Fi. The 2.4GHz FHSS frequency extends the signal range up to 1,000 feet. The two-way talk function, sound-activated LED bar, and dimmable LED display are additional features that make this baby monitor a popular choice among parents.

Graco SnugRide SnugFit 35 Infant Car Seat with Anti-Rebound Bar, $144.99

A car seat is one of the most essential items for new parents to consider. The Graco® SnugRide® SnugFit™ 35 Infant Car Seat is for infants who weigh between 4-35 pounds and are up to 32″ in height. This car seat is not only safe for your baby, but it is also very easy to install. It features a four-position adjustable base that offers four different recline positions, ensuring your baby's maximum comfort. Additionally, it has an anti-rebound bar that provides an extra level of protection for your little one.

Britax Brook+ Modular Baby Stroller – Graphite Onyx, $299.99

The Britax Brook+ Modular Baby Stroller is a sturdy and lightweight stroller that can support children up to fifty pounds. As a result, this stroller will take you through the toddler years. The stroller has an easy-adjust harness that grows with your child, ensuring a perfect fit.

The stroller is also convenient as it has machine-washable inserts. Equipped with all-wheel suspension and no-flat tires, it also has a water-resistant UPF 50+ canopy with a flip-down sunshade, which is perfect for protecting your child in various weather conditions. Additionally, the stroller includes a parent tray with 2 cup holders and a phone holder, along with a child snack tray.

KeaBabies Diaper Bag with Changing Pad – Waterproof Baby Bag, $43.96

The KeaBabies Rove Diaper Bag has a five-star rating on Target's website, making it a popular choice among modern parents due to its stylish and functional design. This waterproof bag measures 12″ in length, 7″ in width, and 16.5″ in height. Moreover, it features eighteen storage compartments, including three insulated bottle pockets, a pacifier pod, and stroller buckles.

It also includes a diaper changing mat measuring 25.5″L x 13.5″W, making diaper changes a breeze no matter where you are. The padded backrest and mesh-cushioned shoulder straps offer ergonomic support, ensuring maximum comfort when you are traveling with your baby.

Mother's bag with baby's stuff indoors, closeup
Running errands with a newborn becomes much easier with a good diaper bag.

©New Africa/Shutterstock.com

In Summary

If you have a baby on the way, you can find everything you need at Target. From cozy blankets to infant car seats, Target offers a wide range of essential items to help you prepare for your little one's arrival. With trusted brands like Cloud Island and Millie Moon, you can be sure that you are getting quality products without spending a fortune. And if you create a baby registry at Target, you can enjoy a welcome package filled with goodies, as well as discounts and coupons to help you save money as you prepare for your baby's big debut.

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