Women do it all: We can be fierce protectors, nurturing caretakers, and summon energy when we're beyond burnt out. On top of it all, women have the incredible ability to have children. Without them, life as we know it would cease. This is a powerful and demanding gift, and one that is honored in many cultures. But if this is the case, then why do we add more pressure to women following such a sacred act?
The idea of “bouncing back” postpartum isn't only antiquated; it's outdated and harmful. Pregnancy is one of the toughest things a woman's body goes through. There is no magic formula for adjusting to life afterward, yet new moms are still held to unrealistic standards. To combat this idea and share insight on what a woman goes through postpartum, we speak with two experts with first-hand experience.
What Does It Mean to “Bounce Back” Postpartum?

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The idea of “bouncing back” postpartum means returning to your former state, mentally and physically, after giving birth. It's based on ideologies that became popular on social media, specifically in the celebrity world. The problem is that this doesn't accurately represent the average person. Most women don't have access to expensive treatments or have the luxury of on-call nannies. When it comes to self-image, many women struggle to achieve the aesthetic they had before pregnancy. This, again, is an unrealistic and potentially dangerous ideal.
“The idea of ‘bouncing back' ignores biology, minimizes the reality of postpartum healing, and pushes moms to shrink themselves rather than care for themselves,” says Amber Ginn, IBCLC, CEO of The Latch Link. “It creates shame around normal recovery, encourages women to rush before they’re ready, and contributes to anxiety, disordered eating, under-fueling, and burnout. It teaches moms to judge themselves instead of honoring what their bodies just did.”
Ginn has worked with many women who are negatively affected by the idea of “bouncing back.” The worst part, for many, is feeling as though they've been betrayed by their bodies, rather than supported by them. “I remind moms that their bodies didn’t fail. They just did the most intense, miraculous job a body can do. It’s ok if they don’t recognize themselves yet; postpartum is a transition, not a test,” Ginn explains.
In a world where what we see on a screen has such power over us, the idea of “bouncing back” has only become more potent. Ginn advises new moms to take control of what they consume, physically and virtually. “Nourish yourself, unfollow people who make you feel inadequate, rest when you can, and let your body settle at its own pace. Confidence, routines, and strength come back, but rushing yourself there never works. Give yourself the same compassion you’d give any other woman in your shoes,” she emphasizes.
Social Media Often Makes Things Worse
Ginn sees women every week who feel the pressure to return to their pre-pregnancy selves. The urge to get into shape, lose baby weight, and look Instagram-worthy is often, sadly, overwhelming. “Moms feel self-conscious because we live in a culture that celebrates ‘snapping back' more than it celebrates mothering,” she explains.

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“Social media fuels unrealistic expectations. The healthcare system often minimizes how hard postpartum truly is. And moms are constantly told to trust everyone but themselves. They aren’t insecure because they’re doing something wrong; they’re insecure because the expectations placed on them are completely unrealistic.”
Why Is “Bouncing Back” So Impossible?
It's not only unrealistic to bounce back postpartum, but it's virtually impossible. Ginn shares all the reasons this is the case, including how a woman's life changes after childbirth. “A newborn changes everything. Hormonal shifts, sleep deprivation, round-the-clock feeding, physical healing, learning breastfeeding, returning to work too soon, and the emotional load of managing a household all create a brand-new normal,” she says. “It’s not supposed to feel like life snaps back into place overnight, because motherhood literally reshapes your rhythms, your body, your identity, and your daily demands.”

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She explains that postpartum life means planning for support, rather than perfection. “Stock easy meals, create feeding and hydration stations, and set expectations with your partner ahead of time about roles, rest, and emotional support,” she says. “Talk honestly about what you’ll need, what boundaries matter to you, and how you want to feel during those early weeks. It’s less about having the perfect setup and more about having a shared understanding that recovery and bonding come first.”
In her work guiding new moms on breastfeeding, Ginn has shared many words of wisdom. She shares these words with her own clients: “You’re not supposed to bounce back. You just created a human. Your body isn’t behind — it’s healing. Postpartum is not a race or a performance. It’s a recovery period, and there is no timeline she has to meet to be ‘acceptable.”
Why Postpartum Life Is a Time For Moms to Look Inward
Aside from the physical challenges, women also experience spiritual and emotional changes after having a baby. Postpartum life changes everything, from the way we see ourselves to how we exist with our newborns. We speak with Chelsea Ann O'Brien, author, nurse, midwife, and modern healer, to learn more.
“The nature of the female, in its primal or original way of being, is to create a family unit. And when women are not in their feminine nature, the family system is broken, and they cannot relax into the joy of motherhood. There is a constant pressure to do more, to accomplish everything,” she tells us.

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She goes on to explain how becoming a mother reshapes a woman's life. “Motherhood should be a time of feeling content with the biggest achievement of your life — birthing a baby! Unfortunately, society has programmed you to believe that motherhood is not enough, that you have to bounce back quickly to feel like you are keeping up. I am here to tell you that motherhood is the most powerful experience any woman can have.”
O'Brien shares that part of embracing life postpartum is to meet yourself exactly where you are. “Feminine women who are in their power and light are not living in a state of scarcity or unworthiness. They know how powerful their role is. There is no lack if you are comfortable with who you are, and there is no competition if you are not trying to be something that you are not,” she explains.
She continues, saying, “You will see that the power of motherhood comes through raising conscious children, increasing your intuition, taking care of your family, and creating love and belonging for your community. When these internal states are your goals, the outward need to ‘bounce back' is no longer important.”
How “Bouncing Back” Breeds Negative Beliefs
“If you do not feel successful as a new mother, it is difficult to be in harmony internally,” O'Brien says regarding the negative ramifications of trying to bounce back. “Lack of the feeling of success creates the states of desperation, jealousy, and competition. It puts you in the realm of the hungry ghosts: always greedily looking for something for fulfillment, but never feeling satisfied. This is because we need to redefine what success means and create a new ideology for society.”

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O'Brien explains that when we stop trying to achieve this unrealistic ideal, things become simpler. And, by extension, clearer. “Your wisdom will become sharp, your instincts will awaken, motherhood will become joyful, and your interpersonal relationships will flourish. No one will be able to dim your light because you know your worth,” she says.
When a new mom embraces all that she is and meets herself where she's at, “bouncing back” takes on a new meaning.
How Can Moms Get Their Confidence Back?
O'Brien believes in embracing the feminine power that comes with motherhood. Whereas “bouncing back” focuses on superficial ideals and ignores the many ways a new baby enriches a woman's life. She shares her experience working with natural medicine and how this can offer guidance.
“After giving birth, your psychophysiology is as delicate as your baby’s, and you are in a special six-week window of healing that requires a significant amount of love and support,” she says. She adds that Western medicine often glosses over this phase of a new mom's life.

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“It takes time to heal, for the organs to return to place, and for the female's energetic system to stabilize. If you take good care of yourself during this period, you will recover in about 3 to 5 months. If you do not, you may suffer from exhaustion relapse that can take years to recover from emotionally, physically, and spiritually,” O'Brien explains.
Redefining the Idea of “Bouncing Back”
In her experience working with Ina May Gaskin, one of the world's most renowned midwives, O'Brien saw firsthand how crucial the first few postpartum months are. “Gaskin surprised me by explaining that she had never seen postpartum depression within her community,” O'Brien shares with us. “She attributed this to the fact that there was no sense of separation, and mothers always knew that they had help.”
She explains that in parts of Mexico and Central America, women are cared for for months after birth. This starkly contrasts the idea of “bouncing back,” where some women aren't even afforded maternal leave after giving birth.
Postpartum Is a Community, Not a Phase
Lastly, the idea of “bouncing back” is not realistic because postpartum isn't a stage in a woman's life. It's an experience, and, according to O'Brien, one shared by every mother on the planet. “I interviewed a group of over ten mothers to discuss issues about motherhood, including parenting concerns. We ignited their fears and triumphs and created a list for other women to find relief or recognition in,” O'Brien shares of her own experience.

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“The words isolation, depression, and need for boundaries were repeated many times throughout the conversations, which makes it a vital topic to discuss. The group yearned for more help and was desperate for connection, community, love, and belonging. After motherhood, women missed their old selves and the time they had for personal development,” she says.
The Circle of Life, Starting with Postpartum
In this community circle, O'Brien shares the concerns each mother had. Their primary frustrations were a lack of time, isolation, limited resources, and fear of losing independence. Some felt depressed, ashamed, and isolated. In some cases, women mourned the person they were before having a child, and yearned for connection.
“This group of women speaks for a nation in need of mothering. Many women have a hard time adjusting to their new role, and this is no surprise, given that we live in an isolated society. The role of a mother is not held in the highest regard, and women may feel incompetent at times. There is pressure to perform in so many realms of life, and we multitask to exhaustion,” O'Brien says.

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“The easiest way to eliminate any confusion around the role of the mother is to fill yourself up to the brim with self-nurturing and take time to explore the pleasures that make you happy. When you are full, you will be much more able to give to others. Abundance always boils over with joy. When you become a mother, do not take on a sacrificial role and give up your own passions. Put your oxygen mask on first.”
Remember That You Matter
From a body that literally changes before our eyes to emotional whiplash, women's bodies do the impossible during pregnancy. Life following that can feel complicated, confusing, and uncertain. O'Brien explains that one of the most important things we can do is stay rooted in all that we've overcome. “Many years ago, I was on a path to discover meaning and purpose in my life by sitting in various classes, whether they were educational or spiritual, with teachers who I felt knew more than me,” she tells us.

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“On one of these occasions, I managed to enter a room and hear something that changed the trajectory of my life forever. The phrase went something like, ‘If the frequency of women changes, so will the entire human race, because they are the ones who birth the children into this world.'” By taking solace in this, we remember that we matter, even when it's so easy to lose sight of ourselves postpartum.
“Women are the ones who create and birth: we are the drivers, leaders, and pilots of
Chelsea Ann O'Brien, author, nurse, midwife, and modern healer
humanity. If you are in the postpartum period, know that it is one of the most scared feminine
periods a woman can go through. Relax into the spaciousness it provides. Allow the time to
regenerate you by doing as a little as possible.”
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